This worksheet is a tool to use when preparing core messages for an organization, for an issue, or even in preparation before developing an op-ed or presentation. It is helpful to think through the points that matter, and that will be memorable.
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2018 (Global) Boehm Media Resource
Session: Tell your story in more ways than one: Develop Your Organization’s Core Messages to Stand Out in the World
Recommended by: Ellen Wilson, Carol Schadelbauer